Analysis of the Japanese Senior Market

Analysis of the Japanese Senior Market


Marketed By :  VDM Verlag Dr. Müller   Sold By :  Kamal Books International  
Delivery in :  10-12 Business Days

₹ 4,396

Availability: Out of stock


Delivery :

5% Cashback on all Orders paid using MobiKwik Wallet T&C

Free Krispy Kreme Voucher on all Orders paid using UltraCash Wallet T&C
Product Out of Stock Subscription

(Notify me when this product is back in stock)

  • Product Description

Contrary to youth obsessed Europe, Japan has learned its lesson to why bother about elderly people. The seniors in jeans are young at heart and enjoy themselves – and to this end are ready to spend. They are no easy prey, demanding premium quality goods and sophisticated services. In future, seniors will undoubtedly be an important driving force for Japan''s economy. This publication is an extensive guidebook for Western companies which plan to operate in the Japanese senior market. It answers two questions: How does the senior market tick? And how can foreign business gain a foothold in the toughest market of little understood Japan? If companies want to succeed, they have to adapt to consumer needs – not the other way around.

Product Specifications
SKU :COC70214
Country of ManufactureIndia
Product BrandVDM Verlag Dr. Müller
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08
0 Review(s)