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B2C E-Commerce in Turkey


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

This study mainly aims to evaluate the current status of online retailing in Turkey and to forecast its potential future in the upcoming years. Initial chapters of the study perform an overall assessment of online retailing worldwide up to the present, and examine its applicability in fashion industry. The following chapter performs a comparison study between Turkey and Germany which reveals the current situation of online retailing within the presentation of current data, and the evaluation of the important criteria that are impactful on the development process of online retailing in the country. The next chapter aims to create a convenient environment for the development of online commerce in Turkey by offering a number of suggestions and recommendations which will speed up this developing process. Final chapter of the study gives remarkable hints and advices concerning the future potential of online commerce in Turkey. The study is not only finished with a summative assessment, but also with a number of open-ended suggestions and discussion points to be taken into consideration by all parties who participate in the development process of B2C online commerce in Turkey.

Product Specifications
SKU :COC51108
AuthorCeren Onaloglu
Number of Pages140
Publishing Year2012-05-22T00:00:00.000
Edition1 st
Book TypeSociety & social sciences
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00