Category

Behavioral Economics

 

Marketed By :  FastBook Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

Although neoclassic economics, which defines an individual as endowed with unbounded rationality, willpower and selfishness, still dominates in mainstream economics, methods, concepts and theories of behavioral economics, which replace the “homo economicus” with the “irrational man”, introduce a science which studies the actual human behavior in decision making processes. Learn more about the hybrid science of psychology and economics in this book.

Product Specifications
SKU :COC70050
Country of ManufactureIndia
Product BrandFastBook Publishing
Product Packaging InfoBox
In The Box1 Piece
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