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Communication Strategies for Coastal Communities


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 5,066

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  • Product Description

The role of communication in coastal management is well demonstrated in this book. The main objectives are: (i) to identify and assess the overall communication requirements of coastal areas in terms of: fishing industry needs, economic needs, educational needs, health needs, social/personal needs, entertainment needs, safety needs, and other needs of fisher folk; (ii) to provide social inputs for intervention of satellite communication to fulfil the overall communication needs of coastal areas; and (iii) to suggest the overall communication strategy for fishing growth and coastal development. The media habits of fisher folk with regard to newspapers, radio, television, and the Internet, besides communication habits such as use of landline telephone, mobile phone and wireless were studied, and their relative and cumulative effectiveness found.

Product Specifications
SKU :COC83151
AuthorArul Aram
Number of Pages180
Publishing Year2011-04-07T00:00:00.000
Edition1 st
Book TypeEnvironmental science, engineering & technology
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00