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COMPETITIVE STRATEGY DYNAMICS OF OEMs IN THE ICT INDUSTRY

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

Context dynamics in the ICT industry created a new, more ambiguous competitive arena characterised by continuously shifting boundaries. As a consequence, the original equilibrium characterised by vertically integrated companies (and product architectures), and also the 1990s “alternate” equilibrium of integration and stratification, has been completely broken. A new model of competition for OEMs has been envisioned, characterised by the “horizontal” competition of specialised players exploiting their competences (and assets) across a number of product segments, even outside the traditional boundaries of the ICT industry, but focusing themselves on a given layer. New competitive strategy dynamics are required by companies to shape the new competitive scenario.

Product Specifications
SKU :COC70593
AuthorDavide Chiaroni
LanguageEnglish
BindingPaperback
Number of Pages232
Publishing Year2011-02-21T00:00:00.000
ISBN978-3844311785
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00