Contextualising Management Practice for Zimbabwe Cultural Environment


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  • Product Description
Research has been extensively undertaken to establish what influences people to buy particular products and services. In this research, the buyers' environment has been closely analysed, including the cultural environmental factors that motivate people to buy have been thoroughly scrutinised. The workforce that produces and sells those products and services have an environmental background which also influences their performance, but this has been marginally scrutinised, particularly in developing economies. A close analysis of the workforce's environment, particularly the cultural environment, shows that they are so much a product of the environment that it is important for management to contextualise their practices to suit the particular environment. Knowledge of the cultural traits that are considered to be very important by the workforce, and why they are that important, may inform management on practices that are culturally acceptable and hence motivational.
Product Specifications
SKU :COC14521
AuthorPrimrose Kurasha
Number of Pages192
Publishing Year3/23/2012
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-24 00:00:00
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