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Copyright and Media Releases:Implications for Professional Use

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

Although words themselves cannot be owned it is when they become a compilation of words authors would normally become the owner, author and therefore retain copyright over the work. Currently this does not relate to the media release produced by public relations professionals. While it is not the purpose of this book to simplify the media release authorship, ownership and copyright issue because it is a complex one, it is the intention of this book to raise and discuss the complex relationship that exists between the media release, public relations practitioners and journalists because it is exists outside the normal boundaries of ownership, authorship and copyright.The automatic assumption of authorship, ownership and copyright being waived and therefore assigned to another person(s) may have long term ramifications that have not yet been realized.

Product Specifications
SKU :COC51227
AuthorAnne Ferguson
LanguageEnglish
BindingPaperback
Number of Pages72
Publishing Year2012-02-03T00:00:00.000
ISBN978-3847377344
Edition1 st
Book TypeMedia studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00