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Corporate Culture and Organizational Effectiveness


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

Post 1991 economic reforms have brought the topic of organizational culture to the center of the debate.Indian corporates have stride on to the world stage as MNCs of repute in developed economies as well. Corporates have been compelled to develop a planned strategy, that could entail redesigning current activities, innovation, managing uncertainty, customer – centric policies and leveraging competitive strength. These radical changes can be brought about by developing appropriate corporate culture Organizations are primarily human institutions. Evidently, corporate culture is the culture of the people in the organizations. Development of appropriate corporate culture involves congruence between individuals and organizations. . Consequently, two newly designed typologies, namely, progressive and regressive cultures have been used to understand corporate cultures prevailing in Indian organizations. The nature of relationship between these two patterns of corporate culture and organizational effectiveness has also been vetted. This book presents the findings of the investigation. Evidently, this book should be useful to all those business entities, foreign MNCs&academics.

Product Specifications
SKU :COC71621
AuthorMohammed Galib Hussain and T Afsar Basha
Number of Pages324
Publishing Year2011-11-23T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00
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