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Customer Buying Behavior of Insurance Policy


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

The main problem behind the study undertaken is to measure the appropriate data of customers’ buying behavior pattern of insurance policies. Another is to find out what are the factors and the reasons that the customer (salaried person) looks upon, during the purchase of an insurance policy and what is the image of private insurance companies in their mind, through direct interaction with the customer

Product Specifications
SKU :COC64211
AuthorSumit Prasad and Anupa Chaudhary
Number of Pages64
Publishing Year2013-01-08T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00