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Customer Returns In E-Commerce


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

How can a company decrease their return rates? And can be this conducted by integrating more with the customer via social media? These two main research questions are the core of this Master-Thesis and are related on a mail-order company. The focus on the target markets is Denmark, Germany, and Sweden. Social media, like the networks Facebook and Twitter are good possibilities to reach new customers and keep the loyal ones. Through interacting with blogs a company can communicate in a better way with their consumers.

Product Specifications
SKU :COC65748
AuthorMarion Golletz and Pauline Ogheden
Number of Pages84
Publishing Year2013-02-05T00:00:00.000
Edition1 st
Book TypeComputer networking & communications
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00
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