Differentiation Through Leveraging a Global Distribution Network


Marketed By :  AV Akademikerverlag   Sold By :  Kamal Books International  
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  • Product Description

Strategic positioning and defining a competitive business model in globalized markets is a key challenge for financial service providers. This paper analyses the leverage of an international network as means of differentiation in terms of constructing and sustaining resonating focus value propositions. A corporate banking case study with emphasis on a global distribution setup highlights managerial implications in a qualitative and an empirical context. Regression analysis results underline the notion that due to correlation effects the implementation of internationalization strategies can enhance revenues from both the foreign and the domestic operations.

Product Specifications
SKU :COC64119
Country of ManufactureIndia
Product BrandAV Akademikerverlag
Product Packaging InfoBox
In The Box1 Piece
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