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E-Politics in Hungary

 

Marketed By :  VDM Verlag Dr. Müller   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description
 

"I dont care!". This sentence came from one of the most influential campaign directors when he was asked about internet and web marketing. Fortunately he was alone with his opinion and 2002 became the year which made a difference in the instruments what parties used during the campaign. Several modern campaign elements were used at the first time: sms, email and party websites. The new media formed tighter communities around the political parties, and contrubuted to a more efficient mobilization. Sms messages, viral marketing, political humour and spam has become an everyday issue since then. This book provides a brief but thorough analysis of the Hungarian political system, who are the key players, where did the come from, what happened in the campaign, and what will the future bring!

Product Specifications
SKU :COC85829
AuthorZoltan Szonyi
LanguageEnglish
BindingPaperback
Number of Pages64
Publishing Year2013-10-23T00:00:00.000
ISBN9783639023800
Edition1 st
Book TypePolitical science & theory
Country of ManufactureIndia
Product BrandVDM Verlag Dr. Müller
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00