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Entrepreneurial Learning


Marketed By :  VDM Verlag Dr. Müller   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description

This research will discuss and analyze the role of entrepreneurial learning and heuristics in venture creation. Individuals adopt entrepreneurship in their careers with necessary skills, abilities, and knowledge, which are learned or gained through experiential learning and/or vicarious learning. Learning by doing is considered the most important factor by entrepreneurs which helped them to overcome different business start up hurdles, to make various entrepreneurial decisions and to perform many entrepreneurial activities during venture creation. Similarly,Entrepreneurs use learning by modeling the behaviour and actions of others as benchmarking strategy during venture creation. Entrepreneurs believe that without any learning they could not able to start their own businesses. Additionally, entrepreneurs are passionate to grab profitable business opportunity, and due to time pressure and brief window of opportunity, they can''t go for gathering each and every information of the potential business. Hence, heuristics as decisions making mechanism is considered the best suitable approach to make many entrepreneurial decisions during venture creation.

Product Specifications
SKU :COC72905
AuthorMian Shams Rauf and Muhammad Zainullah
Number of Pages60
Publishing Year2011-07-08T00:00:00.000
Edition1 st
Book TypeOrganization & management of education
Country of ManufactureIndia
Product BrandVDM Verlag Dr. Müller
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00