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Evaluating the Communication Methods used by Farmers in Kenya

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

A lot of research has been done on the methods that are used to disseminate agricultural information to farmers. However, very little has been done on the various methods that are currently being used to disseminate and share information and identify the most effective one. The main purpose of the study was to look into the various methods that are being used to disseminate information on agriculture to small holder farmers in Kenya in general and specifically, Kandara district in Muranga and identify the most efficient and effective one. Face to face communication via extension officers, input dealers and other famers is the most preferred method. Vernacular radio programmes on agriculture are also a source of agricultural information. Illiteracy, cost and lack of infrastructure such as electricity constrain the farmers from using newspapers, internet and television. This study recommends that radio and extension officers should be enhanced and integrated with ICTs to effectively provide timely and relevant information to farmers.

Product Specifications
SKU :COC56227
AuthorAngela Njeri Muathe and Isaac Mutwiri Mutunga
LanguageEnglish
BindingPaperback
Number of Pages136
Publishing Year2014-07-10T00:00:00.000
ISBN9783659572067
Edition1 st
Book TypeMedia studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00