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Exterior styling of the futuristic Indian car


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

"Does India has genuine design Identity in the field of Automotive Styling and other mass produced commodities?" is the question that has been analysed from various perspectives in the project. The first half of the project is the research phase based on collecting information on what is perceived to be Indian design in every evident form like pictures, images, journals, books, videos etc. Along with this, an attempt is made to understand the Indian consumer.The Second half of the project is dedicated to fresh exploration of Car styling in what is perceived to be genuinely Indian. Like Colors, Textures, Forms and Shapes, Spirituality etc. Number of concepts are explored and validated against various factors and a finally "The Cow Car" is chosen as the final concept in terms of its Relevance to Indian design, Practicability,User friendliness, Styling and Aesthetics etc. The 1:5 ratio model of The Cow car is exhibited in Auto Expo 2008 @ Pragati maidan, New Delhi. It won great appreciation from the Spectators.

Product Specifications
SKU :COC56992
AuthorBrijesh Kumar Malekopmath
Number of Pages68
Publishing Year2012-02-06T00:00:00.000
Edition1 st
Book TypeIndustry & industrial studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00