From Cravens to Intellectuals


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
Delivery in :  10-12 Business Days

₹ 3,651

Availability: Out of stock


Delivery :

5% Cashback on all Orders paid using MobiKwik Wallet T&C

Free Krispy Kreme Voucher on all Orders paid using UltraCash Wallet T&C
Product Out of Stock Subscription

(Notify me when this product is back in stock)

  • Product Description

As the world is becoming increasingly integrated, many firms search for partners overseas with hope to find benefits. Internationalization is today the industrial norm, and in this new and ever-expanding environment, international purchasing has become a major challenge that firms have to face in their daily operations. Yet, despite the growing importance of international purchasing by retailers, previous studies have mainly focused on international purchasing by manufacturing firms, and as the authors have acknowledge the retailers'' significance on the national markets, a gap has been identified. The purpose of this thesis is to examine and map out the current state of Swedish retailers'' international purchasing activities. One common feature existed; regarding what risks that were connected with international purchasing. Almost everyone highlighted the loss of control, due to long distances, as being the main risk with international purchasing.

Product Specifications
SKU :COC38740
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
0 Review(s)