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Hotel Product Distribution

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

The challenge of determining the best approaches to delivering hotel product has become more difficult in our ever-changing, increasingly competitive, and global marketplace. Hoteliers continue to experience the loss of control over their room inventory if they do not actively develop a strategy to manage their distribution channels. Thus, deployment of electronic channels and various intermediaries than to wait for in-person request must be built-in for a superior hotel service distribution and to regain control over their room inventories. Therefore, this work tried to assess the portfolio of hotel product distribution channels by giving a due emphasis on electronic distribution and various intermediaries to magnetize potential customers. The book can help readers further understand hotel service distribution, its purpose, the way it grew, and the circumstances that lead it to be used. The work also tries to give its view of how electronic distribution and various intermediaries provide benefits to hotels. The book can also provide researchers with data they may need so that they can make further studies in hospitality industry and areas in destination marketing researches.

Product Specifications
SKU :COC15833
AuthorFekadu Mesfin
LanguageEnglish
BindingPaperback
Number of Pages112
Publishing Year4/30/2012
ISBN978-3659002564
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-25 00:00:00
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