What is so conspicuous about places on this ship? In what manner are they designed? Do they represent real places? If the whole ship is a simulacrum, what reality do those places represent? Is the resemblance with Disney and Las Vegas an accidental imagination? Or rather an intention? What does this corporate strategy achieve? These are the questions that animate my further discussion. To analyze the construction of place onboard Carnival Magic, it is exceptionally useful to establish comparisons with the paragons of the New World.