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Impact of Cultural Differences on Standardised Motivation Strategies


Marketed By :  AV Akademikerverlag   Sold By :  Kamal Books International  
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  • Product Description

When businesses expand to new market it automatically expand into new culture. Culture is about people's way of life so it affect every aspect of people's behaviour as well as expectations. It is quite clear that Cultural, which include beliefs as well as expectations cannot be change as easy as possible. So often, we have seen situations where international/multinational organisation adopting management strategies developed in one country (culture) in other countries (cultures). It is therefore necessary to examine the cultural contexts which influences individuals and groups behaviour in order to actually determine their motivating factors. In this book, the author explored the reasons behind the adoption of a single management strategy by international or multinational organisations and also explored the irrationality of using strategies developed in a particular culture in other cultures.In this context, the author examined the impact of some motivation strategies adopted in Austria might have if adopted unmodified in Nigeria.

Product Specifications
SKU :COC15036
AuthorMark Onakinor
Number of Pages196
Publishing Year5/16/2012
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandAV Akademikerverlag
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-27 00:00:00