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Individual Behavior in Social Context


Marketed By :  AV Akademikerverlag   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description

Revision with unchanged content. This study focuses on introducing behavioral components and social context into economic models and includes three essays. It develops a theoretical framework and models individual behavior in social context for three types of decisions: a household choice of a neighborhood, a consumer decision regarding the purchase of goods and services, and a farmer choice of agricultural technologies which contribute to the reduction of the pace of global warming. The first essay deals with the social aspects of urban and regional economic problems. The second essay focuses on the impact of social context on consumer behavior. The third essay considers individual participation in the solution of common (global) problems, which induces other-regarding rather than pure self-interest behavior. The book is addressed to researchers in behavioral economics, economic psychology, consumer and household economics. It is also directed towards practitioners in consumer behavior, urban development, and environmental economics.

Product Specifications
SKU :COC51342
AuthorNatalia V. Ovchinnikova
Number of Pages128
Publishing Year2012-05-23T00:00:00.000
Edition1 st
Book TypeSociety & social sciences
Country of ManufactureIndia
Product BrandAV Akademikerverlag
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00