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Influencing Factors for Customers to Adopt Online Shopping


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 4,165

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  • Product Description

Nowadays online shopping has become a very good alternative for people at global market in the world since it makes works easier than the traditional one.However, there are different positive and negative factors which may encourage or discourage customers to chose this new way of shopping.It is necessary for online sellers to identify these effective elements in order to increase sales and improve their virtual stores.This book mainly focuses on attitudes and behaviors of students of University Technology Malaysia.The findings of this book is more useful for those online retailers who offer academic products such as books,tutorial CDs,etc. With a better understanding of customers’ needs and expectations, online companies can offer goods and services more effectively.

Product Specifications
SKU :COC65038
AuthorMahshid Lonbani
Number of Pages140
Publishing Year2013-10-06T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00