What are the explicit and practical methods for achieving websites'' communication goals, increasing awareness and positive attitude toward an organization? This study proposes the user control model as systematic standards and applicable methods for achieving websites'' communication goals. The user control concept is applicable to websites with various communication strategies including promoting public relations and advertising campaigns and representing an organization.
|Number of Pages||92|
|Book Type||Media studies|
|Country of Manufacture||India|
|Product Brand||LAP LAMBERT Academic Publishing|
|Product Packaging Info||Box|
|In The Box||1 Piece|
|Product First Available On ClickOnCare.com||2015-07-29 00:00:00|