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Kenyan Media Discourse

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 4,396

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  • Product Description
 

The Kenyan mass media is rated as one of the most trusted institutions by pollsters. Despite their popular rating and communicative importance, Kenyan mainstream newspaper reports have not been adequately studied to reveal their discursive construction and interpretation by the public. This book, therefore, offers valuable critical insights about the Kenyan print media’s reportage. It identifies and describes the linguistic features used in reporting the run-up to the 2007 general election; highlights the readers’ interpretations of the news reports and reveals the socio-political implications of the reports on the public. The book applies the theory Critical Discourse Analysis (CDA) in the analysis of sampled newspaper texts and respondents’ data. The findings sheds some light on the compulsive need for a comprehensive legal framework to regulate the language and content of news reporting especially during the electioneering period. The analyses enlightens the newsreaders on the need to peel back the underlying ideological slant of the mainstream media houses.

Product Specifications
SKU :COC52073
AuthorNyaigoti Bichang'a,Catherine W. Kitetu and James Y. Mutiti
LanguageEnglish
BindingPaperback
Number of Pages144
Publishing Year2012-08-29T00:00:00.000
ISBN978-3659195426
Edition1 st
Book TypeSociology
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00