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LECTURE SERIES ON MARKETING

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 5,066

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  • Product Description
 

This manual has been designed keeping in view the general requirements SUIT course syllabus for Principles of Marketing. The book covers concepts such as basic approaches to marketing, Product, Price, Placement and Promotion and helps build conceptual background with emphasis on Practical applications. Care has been taken to keep the language simple and approach integrated to help students learn above the language barrier.

Product Specifications
SKU :COC71112
AuthorHabib ur Rehman and Muhammad Tariq Yousafzai
LanguageEnglish
BindingPaperback
Number of Pages164
Publishing Year2011-02-14T00:00:00.000
ISBN978-3844309386
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00