Category

share

MARKETING, MUTUAL FUNDS AND BOOMS-BITNER''S EXTENDED M M MODEL

MARKETING, MUTUAL FUNDS AND BOOMS-BITNER''S EXTENDED M M MODEL

 

Marketed By :  VDM Verlag Dr. Müller   Sold By :  Kamal Books International  
Delivery in :  10-12 Business Days

 
₹ 3,651

Availability: Out of stock

 

Delivery :

5% Cashback on all Orders paid using MobiKwik Wallet T&C

Free Krispy Kreme Voucher on all Orders paid using UltraCash Wallet T&C
Product Out of Stock Subscription

(Notify me when this product is back in stock)

  • Product Description
 

The return to investors on money invested by them on government backed securities has bottomed as on date, forcing individuals to go for investing their savings in capital or money markets. The lack of awareness as to complex interplay of market forces in such markets, they also want to ensure that the money invested in capital Markets does not shrink in principle as well as in its future purchase power parity. The capital markets, where investors are faced with number of options, with their own set of goods and evil, i.e., they have the potential to make an individual King and the other Beggar in single day. Thus the requirement of people well versed with the art of trade is born in markets. Therefore mutual fund industry is not only about managing the funds but also making the investors believe that their money rests in safe hands. As per researcher, the mutual funds, have amphibian nature, and may be called as connecting link between product and services on offerings. This relationship makes way for application of Booms and Bitner''s extended marketing mix of to make an inroad. This study is focuses on the analyzing impact of additional three Ps of this extended Marketing Mix.

Product Specifications
SKU :COC46828
Country of ManufactureIndia
Product BrandVDM Verlag Dr. Müller
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-04-08
0 Review(s)