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Marketing Research:An Insight of Management Institutes


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 5,580

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  • Product Description

This book is written to give the insight of research methodology and marketing management. Some statistical tools are also discussed in this book which will be very handy for the scientists, researchers, students, faculty and society as a whole. The research methodology, marketing management and statistical tools used by authors are being mentioned with ease and sophistication for the sake of its use by students. The basic idea while writing this book was to give a consolidated knowledge of research methodology, marketing management and statistical tools for the beginners in the research field of marketing management. A premier business school are the institutes which are backbone in building careers of the youngster. Excellent Placements is the main motto of such institutes. Hence, the institutes try to have the latest technology used in the campus. Global exposure through International conferences and exchange programmes becomes the necessity. Excellent pool of educationists both International & National, as faculty members becomes must. This book focuses on the challenges and the marketing strategies required.

Product Specifications
SKU :COC59143
AuthorSuryakant Thorat,S. B. Kishor and Vilas Ghodki
Number of Pages264
Publishing Year01.09.2014
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-08-05 00:00:00