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Marketing Strategies in the UK Classical Music Business


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

An overview of how the classical music industry has changed the way it has operated since 1989 with a particular look at marketing and online trade. Details of specific marketing campaigns, examples of online campaigns and interviews with key people in the music industry are included. The author draws on his experience in the classical music sector, especially within the recording, marketing and broadcasting fields.

Product Specifications
SKU :COC95361
AuthorMarius Carboni
Number of Pages212
Publishing Year2011-10-13T00:00:00.000
Edition1 st
Book TypeMusic
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-08-14 00:00:00
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