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Metaphors and Communication Efficacy

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

Metaphors and Communication efficacy is a book that examines the contribution of metaphors to effective communication.The book is a modification of a dissertation that was written following the research carried out in Tanzania meant to examine the extent to which metaphors used in Kiswahili newspaper headlines promote communication effectiveness. The approach used is that of cognitive linguistics. It is expected that readers will find this book both useful and interesting.

Product Specifications
SKU :COC55948
AuthorNicholous Asheli
LanguageEnglish
BindingPaperback
Number of Pages80
Publishing Year2014-06-16T00:00:00.000
ISBN9783659159145
Edition1 st
Book Typelinguistics
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00
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