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My MBA Journey-A Global Experience with an Asian Perspective


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description

This book contains some of the the course work, case studies and presentations that I had undergone during my MBA in SOM, Asian Institute of Technology, Thailand. Apart from general management topics and problems, it highlights mainly two fields- International Marketing and Business Strategy. Though most of the cases are derived from practical problems and scenarios from various countries across the Globe, they are primarily analyzed with Asian perspective. Cross Cultural elements,language,ethnicity and traditional factors were empathized while analyzing a case or problem. Students from varied backgrounds brought together their diversified experiences in providing solutions to problems or concerns that were discussed in class or during group work. Many case studies and presentations which I had done in groups were included here to give practical insights to diversified management problems.

Product Specifications
SKU :COC70507
AuthorPabloo Pratim Nath
Number of Pages100
Publishing Year2011-05-03T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00