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Nature of Foresight Planning


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
"The best way to predict the future is to create it." (Peter Drucker) "The real role of long-term planning is not to predict the future nor to preparing plans, but to increase our capacities to understand the future more clearly." (Arie de Geus, Planning manager, Royal Dutch Shell) "Foresight is not based on the notion that the future is predictable, but on the assumption that people can look into the future and try to shape its predictable ways." (Dr. Kerstin Cuhls, - Prof. Hariolf Grupp, Fraunhofer-Institut of Innovation Research).... The key question of this book can be set as follows: Why international institutions, governmental bodies or corporate managers invest so much time, efforts, money and know-how to establish extensive teams with one major task: to anticipate future trends and risks, and to set them as goals into their strategies? This answer can be simple, but also very challenging and requiring a more complex study. Simply, because classical intra-institutional Strategic planning or Forecasting does not enable to cover overall dynamics of the global environment, especially in a very long time, due to limited capacities and capabilities of a single institution.....
Product Specifications
SKU :COC14550
AuthorMarek Jemala
Number of Pages196
Publishing Year5/23/2012
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-24 00:00:00