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Political & Non-Profit Campaign Strategies: A Comparison

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 3,718

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  • Product Description
 

Political Campaigns and strategies, especially in developed countries, have improved over the years with the improvement in electoral and campaign laws and technology. Especially in 2008 and 2012, the innovations of the Obama political campaigns and its success have received a lot of attention from political scientists and pundits. Can Non-Profit organizations learn from political campaigns and vice versa? This book examines the similarities and differences between Political campaign strategies and Non-Profit campaign strategies. The book uses the Columbus Council on World Affairs as a case study. The book in divide into: Strategy, Communication, Finance and Analysis.

Product Specifications
SKU :COC77135
AuthorMichael Kwame Dzordzormenyoh
LanguageEnglish
BindingPaperback
Number of Pages104
Publishing Year2014-05-19T00:00:00.000
ISBN9783659538353
Edition1 st
Book TypePolitical science & theory
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00