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Research on Dealer Satisfaction


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 4,396

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  • Product Description

Understanding dealers had always been a complex activity and corp-orates/marketers/researchers have been making consistent efforts to study dealer satisfaction for the purpose of enhancing business through better customer relationships and customer satisfaction. Dealers are brand ambassadors of the company and they are direct link between the company and the market, the study of dealer satisfaction becomes all the more important for the company to succeed. This books aims to get an overview about dealer's satisfaction by taking a case study approach.

Product Specifications
SKU :COC15132
AuthorNarayanan Venkatesan and Saji George
Number of Pages144
Publishing Year2012-01-10T00:00:00.000
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-27 00:00:00