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Retail Market Environment [BRIC, India & CMA]


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description

Retailing in BRIC countries which are visualized as a sunrise industry expected with sustained growth in future. In this perspective the book addresses the various environmental factors of BRIC countries and more so in India [CMA] in detail, since the concept of modern retailing is still in nascent stage. This book precisely traces the various issues of Retailing in India especially Retail Industry structure, Size of the industry, Purchasing Behaviour, Foreign Direct Investment, factors for retail boom, etc.

Product Specifications
SKU :COC14804
AuthorManoj Prabhakar
Number of Pages80
Publishing Year2012-07-04T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-27 00:00:00