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Rhetorical structure in newspaper editorials


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 5,066

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  • Product Description

Editorials play a key role in setting agenda on current issues in the society.They target a literate readership that is in a position of decision making and influence. They are, therefore, expected to be argumentative in language and structure.Based on Rhetorical Structure Theory and the Lexicogrammatical approach,the book discusses the rhetorical structure in the Kenyan newspaper editorials with the view to showing whether they adhere to argumentation structure and how they rhetorically appeal to the readers. The book is a valuable contribution to Genre Analysis, Rhetoric and Media communication.

Product Specifications
SKU :COC50960
AuthorBen Wekesa
Number of Pages172
Publishing Year2012-10-03T00:00:00.000
Edition1 st
Book TypeMedia studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-06-08 00:00:00