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Service facility design, customer quality perceptions and facility use

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

The physical environment of stadium facilities was found to significantly affect spectators'' satisfaction during visits. This book reports the results of a study using motor vehicle, dog and horse racing stadiums. At these venues, facility aesthetics, cleanliness and accessibility to different service areas were significantly and positively associated with customer evaluations of the quality of their visit. In turn, visit-quality was found to have a significant positive relationship with the length of their visit and the spectators'' intentions to return to the venue. This appears to be the first study of how spectators in non-team-based leisure stadiums viewed the physical built-environment. It is also the first to report on how these types of built environments affects visitation behavior.

Product Specifications
SKU :COC49741
AuthorAlvin Lee
LanguageEnglish
BindingPaperback
Number of Pages164
Publishing Year2010-09-14T00:00:00.000
ISBN978-3838330808
Edition1 st
Book TypeSports & outdoor recreation
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-04-08 00:00:00
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