Social Marketing & Tobacco Consumption Control

Social Marketing & Tobacco Consumption Control


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

When the world talks about “Food and Beverage Industry” as the biggest of all the industries, in reality it doesn’t include the oral intoxicants as food. In the Indian context this is the biggest tragedy at Macro – Economy level, covering more than 10% of the G.D.P. per year and causing more than 10 Lakhs of human lives to pass away every year. Role of Social Marketing, Advertising and Strategic Action Plans has a lot to contribute in observing a tobacco free society. These success factors are proposed through micro and macro research in this book ‘Social Marketing & Tobacco Consumption Control’.

Product Specifications
SKU :COC15068
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-27
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