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Social Media in Sri Lanka for the Private Higher Education

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 2,675

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  • Product Description
 

With the rapid growth and revolution in the social media helped catapult by the easy access to internet, the advancement and availability of mobile devices for public, social media marketing has become an infinite way to reach the high school students (HSS) in Si Lanka. The growth of social media is phenomenal supported by technological advancement of smart phones, stronger and faster software and internet speed. What was used to be achieved in a relatively longer period using the traditional and conventional ways to reach customers has now become less effective. Despite the fact that the growth and development of social media assisted by the factors that support the growth and usage of mobile devices and development of ICT, many Private Higher Education (PHE) in Sri Lanka are not realizing the full potential. Many contributing factors such as the know-how, the speed the social media is growing, the disadvantages of having a very open marketing and many reasons of not using social media for marketing.

Product Specifications
SKU :COC78825
AuthorBan Thong Quah,Md. Gapar Md. Johar and Nalin Abeysekera
LanguageEnglish
BindingPaperback
Number of Pages80
Publishing Year2014-10-09T00:00:00.000
ISBN9783659618277
Edition1 st
Book TypeMedia studies
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00