Standardization and Localization of HRM in Western MNCs in Iran

Standardization and Localization of HRM in Western MNCs in Iran


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

There is an expansive literature concerning the standardization vs. localization debate and HRM, but most are related to Western European and Eastern Asian countries. While there is a great amount of potential in the Middle East, the region is ignored by scholars due to the difficulty of access to these countries. This research examines the standardization and localization debate in one of the Middle Eastern countries: Iran. In fact, this dissertation tries to illustrate the circumstance of HRM in Iran and Western MNCs in Iran by using single case study which is done in Unilever. In other words, HRM in Unilever Iran is compared to the Western one (Unilever Benelux) to find out to what extent HRM in Unilever Iran is standardized or localized due to national context of Iran.

Product Specifications
SKU :COC71585
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08
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