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Television Commercial Effectiveness on Banking Services

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 

Nowadays, advertisements is the something that all people of the world even those who are in the most distant regions are familiar with it, and are connected to it and are influenced by it. Advertisement phenomenon is one of the effective components of society play a fundamental role in establishing and activating need. The new performance of this phenomenon is producing need or in one word, enclosing hidden needs which persons do not pay attention to it in the present condition. Advertisement in the new method has formed in the beginning of the 20th century and with the changes in the market. Before that time, the fundamental role of advertisement was expediting distribution of consumption goods which was applied exclusively by a limited number of known producers. Gradually, need to advertisement to inform consumers about the existence and benefits of different goods including industrial consumption and service increasingly increased.

Product Specifications
SKU :COC15668
AuthorNezal Aghajari,Meisam Dehdashti Akhavan and Pooyan Behdarvandi
LanguageEnglish
BindingPaperback
Number of Pages116
Publishing Year2012-09-02T00:00:00.000
ISBN978-3848400287
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-24 00:00:00