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The American Tourist & Ireland


Marketed By :  VDM Verlag Dr. Müller   Sold By :  Kamal Books International  
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  • Product Description

This book examines the place and importance of the American tourist within the Irish tourism industry. It explores in detail the many facets of the relationship existing between this client sector and the island of Ireland. The American tourist contributes more per capita to the Irish tourism industry than any other tourist. The essential importance of tourism to the economy of Ireland is proven by exchequer returns, and it is evident from industry assessments that the American tourist is a key contributor to this sector. In order to understand the complexities that govern the motivating factors underlying American tourist interest in Ireland, this book examines the singular historical, psychological,emotional, commercial, political, marketing, and logistical dimensions that will afford industry practitioners, academics, business professionals and tourism marketers the relevant knowledge from which deductible theories, conclusions and recommendations can be extracted.

Product Specifications
SKU :COC71065
AuthorAngela Wright
Number of Pages672
Publishing Year2011-07-08T00:00:00.000
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandVDM Verlag Dr. Müller
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00
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