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The Effect of TV Advertisement on Consumers Brand Switching Behavior

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description
 
The study attempts to diagnose the factors and there impacts on brand switching behavior and suggest ways and means to develop the industry through effective advertisement. We have tried our level best to fulfill the following requirements of our topic, to: ___ Realize the public image of brands ___Discover significant features of advertisement which are admired by consumers against the services provided by competitors.
Product Specifications
SKU :COC14109
AuthorAreesha Sultana
LanguageEnglish
BindingPaperback
Number of Pages68
Publishing Year11/21/2012
ISBN978-3659294709
Edition1 st
Book TypeEconomics
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-24 00:00:00