The Effects Of Competitive Strategies On Banks Performance

The Effects Of Competitive Strategies On Banks Performance


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

THE EFFECTS OF COMPETITIVE STRATEGIES ON BANKS PERFORMANCE is a research project that was conducted in Meru-Kenya in 2010/2011. This publication aims to achieve the following: ? Highlight and give guidance on the effects of innovative products, technology, corporate social responsibility (CSR), staff training and branch network on performance of commercial banks in Meru town in Kenya. ? Compare the research findings with both the findings of other researchers and with outstanding competitive advantage theories advanced by scholars: Michael porter;Reacy and Wiersema's; and Kim and Mauborgne. ? Give suggestions for further research ? Give insight on banking sector in Kenya

Product Specifications
SKU :COC15932
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-25
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