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Back to Sleep


Marketed By :  AV Akademikerverlag   Sold By :  Kamal Books International  
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Rs. 5,066

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  • Product Description

Revision with unchanged content. Sudden Infant Death Syndrome (SIDS) has been a major public health issue, a significant cause of infant mortality, and a fear for millions of parents around the world over the past several decades. The “Back to Sleep” campaign re­presented a major success in reducing SIDS deaths by changing infant care behaviors in the United States. How was the campaign created and what have been its consequences? This work examines the construction, im­ple­men­tation and dissemination of “Back to Sleep” using a multi dimensional me­thodology of interviews, participant observation, and content analysis to diagnosis the underlying factors and conflicts that go into creating a national public health media campaign. This book is intended for professionals in pub­lic health, non-profit organizations, and maternal and child health. It is also directed towards researchers in health communication, health promotion, and infant mortality.

Product Specifications
SKU :COC26369
AuthorMartine Hackett
Number of Pages228
Publishing Year5/30/2012
Edition1 st
Book TypeMedicine
Country of ManufactureIndia
Product BrandAV Akademikerverlag
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-29 00:00:00