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The Power Of A Learning Culture


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

To survive and thrive in an increasingly turbulent global competitive environment, theoretical literature suggests that U.S. manufacturers must acquire and maintain three strategic capabilities: the ability to quickly learn what the customers want; the ability to deliver responsive products and services satisfying customer wants and customized to customer specifications; and the ability to satisfy customer wants profitably and in ways that customers perceive as more valuable than the available competing alternatives. This confirmatory research used structural equation modeling to test five hypotheses concerning four main constructs: ‘organizational learning culture’, ‘strategic responsiveness capability’, ‘mass customization capability’, and ‘value to customer performance’. This research suggests that an organizational learning culture enables the strategic responsiveness and mass customization capabilities that are necessary for achieving sustained value to customer performance.

Product Specifications
SKU :COC49364
AuthorLonnie Hudspeth
Number of Pages140
Publishing Year2010-05-22T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-04-08 00:00:00
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