Every company has stumbled upon failure in its product launching. In this book the author describes how a company failed in its launch of a new product's marketing and advertising, and how it regained success of the same product by using the marketing technique of "Positioning", for turning a big failure into the most selling product in the market. This was a revolutionary technique used very recently with success, which proves the techniques worth in the new global market.
|Number of Pages||64|
|Book Type||Sales & marketing|
|Country of Manufacture||India|
|Product Brand||LAP LAMBERT Academic Publishing|
|Product Packaging Info||Box|
|In The Box||1 Piece|
|Product First Available On ClickOnCare.com||2015-07-08 00:00:00|