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The role of brands in the advertising of beauty products


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 5,066

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  • Product Description

The role of brands in the advertising of beauty products is easy to read, practical introduction and advertising. It coverss a range of brand and marketing strategies. The purpose of the book is enable marketing students to understand contribution made by advertising of various brands of beauty products to the purchase decision. Zwelakhe Cebisa M M.Com;;B.Admin.;P/G Dip; UPGDE is Regional Academic Coordinator, he is also a part-time lecturer and External examiner.

Product Specifications
SKU :COC71243
AuthorZwelakhe Erick Cebisa
Number of Pages172
Publishing Year2011-08-29T00:00:00.000
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00