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The Role of Institutional Entrepreneurship in Standard Wars


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

The research question in this book is: How can an institutional perspective complement a functional perspective to understand the process underlying collective action in a mature eco-system? Rather than functionalist's viewpoint, this study adopts the perspective of organisational institutionalism. Standards share attributes with institutions, and that standard wars share attributes with processes of institutionalisation, where the processes connote the meaning of competition between different existing institutions and new ideas. The study focuses on the means by which focal firms succeed as institutional entrepreneurs in standard wars against competitors who have held leading and dominant positions in the previous institutional arrangements, resulting from victories in previous standard wars in the relevant technological field. The study demonstrates the importance of critical stakeholders and discursive activities. Further, it contributes the importance of the relevant practices used in a technological as well as organisational field, standard wars.

Product Specifications
SKU :COC59329
AuthorShen-Chen Chang
Number of Pages468
Publishing Year20.11.2014
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-08-05 00:00:00