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The role of tourism in rural development


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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  • Product Description

The rural regions occupy a largely extended part of the European Union and they are characterized as vital for economic growth and social cohesion. Rural development is a crucial tool for the redevelopment of the agricultural sector and the promotion of differentiation and innovation in the rural regions. The enlargement of the European Union has changed the map of agriculture and an appropriate redevelopment procedure is essential for the development. The rural development policy can contribute decisively to the proper orientation of this process towards a more flexible economy of higher value added, taking always into consideration the cultural, social and environmental singularities of the rural regions. In this study we present the importance of marketing and management as a strategic procedure contributing to rural tourism development and competitiveness. We examine Greek and Hungarian villages, that display different levels of rural tourism development. Moreover, we evaluate the similarities and differences that we discovered during our research and we recommend the positive and negative steps for each country.

Product Specifications
SKU :COC71575
AuthorAnestis Fotiadis
Number of Pages196
Publishing Year2011-10-10T00:00:00.000
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00