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The SMEs competitiveness & service quality evaluating not only in CZ

 

Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 3,122

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  • Product Description
 

Over the few last years, the popularity of hospitality increased very much, especially in SMEs which play a key role in the national economy. They help to create a healthy business environment and to increase market dynamics. With this boom in popularity has also come a rise in the need for evaluation of services and very little academics literature exists on how to best utilize this area not only for hospitality. Traditional business approaches to SMEs are no longer adequate as the environment has totally changed. This book, provides a new metric of competition for SMEs and evaluation of its services. The analysis should help shed some light on this exciting business environment, and should be useful to professionals in all brands of services, or anyone else who may be considering utilizing evaluation of services or competitiveness of SMEs. In conclusion the work gives recommendations and proposals regarding the increase in competitiveness, including practical applications. Considering the ongoing global economic crisis, the entrepreneurs must realize that a satisfied customer is a real wealth. Many entrepreneurs do not understand this simple truth.

Product Specifications
SKU :COC65055
AuthorHana Štverková
LanguageEnglish
BindingPaperback
Number of Pages176
Publishing Year2013-10-10T00:00:00.000
ISBN9783659474576
Edition1 st
Book TypeBusiness & management
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-07-08 00:00:00