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To evaluate JK Packaging Board Performance in the market


Marketed By :  LAP LAMBERT Academic Publishing   Sold By :  Kamal Books International  
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Rs. 3,651

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  • Product Description

M.B.A is one of the most reputed course in the field of management, especially after the liberalization in 1991. This course includes both theory and its practical application during summer training program. Theoretical knowledge particularly has less importance without its application in real life. So now a day’s summer training for MBA is really helpful to one being familiar with the professional set-up. It also gives the opportunity to the students to apply their theoretical knowledge into practical aspects. I feel honoured to have the opportunity of pursuing my summer training in JK PAPER LTD., a renowned and reputed company in the field of PAPER and PACKAGING BOARD. The project work entitled as “TO EVALUATE JK PACKAGING BOARD PERFORMANCE IN THE MARKET WITH THE HELP OF CONJOINT ANALYSIS” was allotted to me. The marketing tool selected here for completing this project was “CONJOINT ANALYSIS”. It is the latest technique used to understand the various attributes of the product. The finding of this survey will be of great value for the JK PAPER LTD., in formulating their future marketing strategies in DELHI.

Product Specifications
SKU :COC71292
AuthorAnubhav Dwivedi
Number of Pages96
Publishing Year2011-12-01T00:00:00.000
Edition1 st
Book TypeSales & marketing
Country of ManufactureIndia
Product BrandLAP LAMBERT Academic Publishing
Product Packaging InfoBox
In The Box1 Piece
Product First Available On ClickOnCare.com2015-10-08 00:00:00